The JooP Function is dedicated to championing your success as a content creator. From Talent Management to Brand Development, I offer a maximal approach centered around your well-being and creative freedom. With a focus on mental health, community, and strategic resource allocation, I'm committed to producing responsible media that encourages longevity while retaining flexibility.
My management approach centers around Mental Health and Sustainability, recognizing the common sacrifice of personal well-being for social media success. By hosting a judgment-free environment that supports vulnerability and ambition, I promote a strong sense of belonging. Your overall success is my priority, and it starts with personal fulfillment.
You get it your way, encouraging you to focus on creativity and exploration, while alleviating the complexities of coordinating brand opportunities and scheduling. By sharing the operational responsibilities of your media - including monetization, logistics, and content calendars - you'll have access to important information and documents through your designated portal.
At the core of my brand development strategy is the creator's Brand IP. Blending your vision with identifiable characteristics to build a foundation for structure and scaling. When building your brand/strategy deck, this and many other initiatives bring your Unique Selling Propositions (USPs) directly to your future audience and partners.
Templating your current and past engagement data and market research to identify what resonate with the diverse needs of your audiences. Committed to responsible media, I work with you directly to roadmap your goals that encourage social sustainability while discouraging churn.
Storytelling connects the creator's identity with any brand's mission, promoting a product offering that's mutually beneficial for both entities is primary. Prior to pursuing any potential partnership, we perform our due diligence of the brand's ethos, literature, and guidelines to ensure alignment before moving forward with new collaboration requests.
I proactively collaborate with both the Creator and Legal teams to establish ironclad guidelines that protect your interests, such as contractual ambiguities. This includes translating technical contract clauses into digestible insights for creators who may be unfamiliar with legal terminology, ensuring clarity and protection for all parties involved.
In managing merchandise production, I'm closely involved in every stage of the production lifecycle, sourcing high-quality materials and utilizing existing vendor relationships. Through proactive sampling, my goal is to deliver merchandise that meets the highest standard of quality, reflecting seamlessly with your brand's identity.
Optimizing returns through strategic budget allocation is essential for nurturing creative freedom. I collaborate one-on-one with the creator to define monthly/annual goals, challenges, and expectations, guiding resource allocation for both professional and personal development. Reframing money as a tool for growth, encourages informed decision-making to achieve these goals and foster long-term success.